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SAHAJ ARUNODOY KENDRA (CSC) – a new revolution for rural Assam

 Assam Electronics Development Corporation Ltd (AMTRON ) vide their communication No.AEDC/ICT/NeGP/CSC/08/SREI/1/2667 dated 07 January, 2008 has accepted SREI Infrastructure Finance Ltd as a  Service Centre Agency (SCA) for delivering various government services through 2833 Common Services Centres named as “SAHAJ Arunodoi Kendra” under the National e-Governance Plan.

 Accordingly ,M/s SREI Infrastructure Finance Ltd through its subsidiary, SREI-Sahaj e-Village Limited drew up its operational plan  to set up -- 1303 Arunodoi Kendras in 7 (seven) Districts viz Tinsukia, Dibrugarh, Sibsagar, Jorhat, Golaghat, Dhemaji and North Lakhimpur of Eastern Assam, and another 1530 Arunodoi Kendras in 11 Districts of Western and Northern Assam viz Kokrajhar, Bongaigaon, Baska, Dhubri, Goalpara, Nalbari, Barpeta, Darrang, Sonitpur, Chirang and Udalgiri of the State of Assam for implementation of the project for delivering various services, information and programmes, etc of the Government to the citizens and customers of interested service providers including collection of utilities through these CSCs.

 The Common Services Centres are being operated by the Village Level Entrepreneurs (VLE) who ensure the percolation of the NeGP at the grass root level. In total 1148 SAHAJ Arunodoy Kendra’s have been rolled out so far in the State of Assam, out of mandated 2833 Centres upto July, 2009.These   VLEs are selected from amongst the unemployed rural youths having the following eligibility criteria. 

·               Proximity to customer and understanding of consumer needs;
·              
Trusted by consumers;
·               Willingness and ability to learn computers and products;
·              
Initiative to tap local revenue generation potential;
·              
Resident of the locality;
·              
Having financial capability of making part investment;
·              
Must be at least Madhyamik / HS passed;
·              
He / She can understand basic computer operation;
·              
To be in a position to arrange a room having space of 120 sq ft having electricity ;

Benefits of a SAHAJ ARUNODOY KENDRA (CSC)

Benefits to CSC Operator (Village Level Entrepreneur)

Sustained income after a short span of time rewarding the hard work and absolute dedication required for the work.

Respectability earned in the community due to the capacity to save and earn money for the villagers.

·                     Increased revenue leading to sizeable profits in the future

·                     Self dependence and confidence

·                     Harbinger of modern technology in the village

·                     An excellent platform for learning for the entrepreneurs

Benefits to community

Society will have huge savings on essential e-Government services like health, computer education etc. On an average a villager saves eight times the money that he spends on the CSC. So more revenue earned by the CSC means an 8-fold saving for the Villagers. Certified companies in the field of health, insurance and agriculture have realized the depth of the market and have been actively campaigning in the villages. This has led to better understanding and wiser decision-making before taking a purchase decision.

Service Type

Feature

Example

Savings

Reduces unit cost of a service vs. its conventional delivery system

E-Governance, Low Value Insurance, Computer education Health, Photo StudioCommunication services

Income     

Increase in per capita income of a villager

Village to Business e-com BPO involving villager Rural Finance

Buying

Utilization of disposable income for enhancing standard of life

High Value Insurance Consumer goods, FMCG Information

· Better productivity for the entire community
·
Excellent platform for artisans and farmers to sell their produce or buy raw materials
·
More jobs/business opportunities for villagers as CSC creates possibilities of doing things in the village that was not possible earlier
·
Increase in savings and income (GDP) of village as a whole

Benefits to Government

·                     Transparent functioning, less corruption

·                     Increased productivity and accountability

·                     Means to get a localized, quick access to rural community

 Benefits to Corporates

·                     Excellent reach at minimum cost

·                     Service communities which have been unviable earlier

·                     Develop an MIS or a tracking system through the use of CSC infrastructure

·                     Outsource low-end IT jobs to CSCs and save on costs

·                     Meet the basic regulatory requirements without creating an alternative strategy

·                     Utilise the channel for cost effective brand promotion

 Services to be offered (Include financial products)

The CSCs would offer a multitude of services in the areas of e-Government, education, health, agriculture, commercial, retail, etc. To that effect, possible service areas are listed below:

 Service Category

Name of the Service / Product offered

B2B Services

 

Promotion

Research Data Collection/Data Entry

Products Services

FMCG Products

Fertiliser/Seeds

Insurance

Deposits

Kiosks Space Marketing

B2C services

 

Distance English Education

Computer Education

Matrimonials

Agri Diagnostics

Astrology

Tutions/vocational course

Commercial Services

 

Railway Ticket Booking

Resumes

Photography

Scan/Copy

DTP

CD-Burning

Games

Mobile top ups

Fax

E-mail/ Chat

Net Surfing

E-Governance (G2C)

 

Land Records

Registration

Permanent Residence/Income/Others Certificate

Passport

Electoral Services

Employment Exchange

Land Revenue Collection

Birth/Death Certificate

Grievances

Downloading Govt.Forms

Ration Card

Utility

 

Bill Payment

Loan Payments

List of Village Level Entrepreneurs in Udalguri District as on July, 2009 

Name of the VLE

CSC LOCATION

Block

GP

PO

VILL

DIST

PIN

Arun Sarmah

Kalaigaon

Kalaigaon

No. 2 Kalaigaon

Adarshgaon

Udalguri

784 525

Pradip Daimari

Udalguri

Khomabari

No. 1 Dhansiri Khuti

Mazkhuti

Udalguri

784 509

Fasongra Basumatary

Rowta

Bhalukamari

Rowta Chariali

Rowta Chariali

Udalguri

784 508

Monoj Toppo

Bhergaon

Tankibasti

Budlapara

Dimakuchi

Udalguri

784 526

Rakesh Boro

Udalguri

Ratanpur

Chenipara

Purandia

Udalguri

784 521

Pinku Sarma

Khoirabari

Khoirabari

Khoirabari

Khoirabari

Udalguri

784 522

Bipul Basumatary

Udalguri

Sopongaon

Angrajuli

Bhairabkunda

Udalguri

784 513

Sumana Mocharari Basumatary

Udalguri

Udalguri

Udalguri

Udalguri Nalbari

Udalguri

784509

Jiten Gowala

Bhergaon

Oranjuli Nanaipara

Paneri

Oranjuli  Tea State

Udalguri

784523

Dharma Boro

Pub Mangaldoi

Mudoibari

Mudoibari

Chengialpara

Udalguri

784146

Nileswar Brahma

Mazbat

Mazbat-Baipukhuri

Mazbat

Mainouguri

Udalguri

784507

Bipul Basumatery

Rowta

Purani Goraibari

Udalguri

Bwigriguri

Udalguri

784509

Barudansha Basumatary

Udalguri

Bengbari

Harisinga

Deulguri

Udalguri

784510

Mithun Paul

Rowta

Kopati

Kopati

Kopati

Udalguri

784113

Khagen Ch. Boro

Pub-Mangaldoi

Bhakatpara

Bhakatpara

Bhakatpara

Udalguri

784190

Narayan Rabha

Bhergaon

Jabangapathar

Bhergaon

Purani Bhergaon

Udalguri

784522

Gautam Kr. Nath

Udalguri

Paneri

Panerihat

Paneri

Udalguri

784523

Sri Saneswar Wary

Udalguri

Khawrang

Khawrang

Chandana

Udalguri

784509

Sri Probin Kr. Basumatary

Rowta

Kajiamati

Kajiamati

Kajiamati

Udalguri

784509

Gopal Sutradhar

Rowta Charali

Rowta station

Rowta

Rowta station

Udalguri

784508

Contact for details 
Regional Office
 
SREI SAHAJ E-VILLAGE LIMITED,

Regional Office, Assam
‘Kanaklal Bhawan’, House No: 217,

Kalaguru Bishnu Rabha Path,
Beltola Bhetapara Road,

Guwahati – 781 028.
Ph: 0361-2229 139/ 140

www.sahajcorporate.com 

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